Mini & Many is a new donut shop in town. This shop takes the classic donut and innovates it into something modern and unique. Mini & Many serves mini donuts instead of the traditional size, which encourages guests to try more flavors. Their menu serves different extreme/crazy donuts that makes this shop unique. Mini & Many wants to create a fun warm environment for guests to enjoy.
Mini & Many was seeking a brand identity that represents the shop’s goals and identity. The donut shop needed a cohesive Business System that showcases the brand. The goal of this project was to create a memorable and engaging brand that reflects the shop’s unique identity and values.
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![](https://cdn.myportfolio.com/a2499b47-e7c5-4797-89f6-22642993d90a/189a4abb-0c26-42e7-a745-84abd00e1a56_rw_3840.png?h=221ce78ed4f0683b2fed5f43f2295204)
![](https://cdn.myportfolio.com/a2499b47-e7c5-4797-89f6-22642993d90a/7ef12c46-7789-4cb9-bc17-34159effa18b_rw_3840.png?h=faeb8ee7d0b086dbe01cfc3344052aa0)
![](https://cdn.myportfolio.com/a2499b47-e7c5-4797-89f6-22642993d90a/03ffa9ac-e7e2-4d86-bbb9-0dbcf8c24110_rw_1920.png?h=c90b584dcef3a0bcb987bfd223fb6e7b)
![](https://cdn.myportfolio.com/a2499b47-e7c5-4797-89f6-22642993d90a/e60b3be4-99d0-4100-ae71-d0bd5cc9dc66_rw_1920.png?h=36c79e291f47d4ca03324ab47755e5f7)